PicsArt, the company behind the photo-editing app of the same name, has hired Tammy Nam as its first chief operating officer.
Nam was most recently the CEO of Viki, the Rakuten-acquired video streaming service, and before that served as a marketing executive at Viki, Scribd and Slide.
PicsArt said Nam will report to founder and CEO Hovhannes Avoyan, and that she will oversee all aspects of the business except for product and engineering.
“PicsArt has grown organically so far, but our next big opportunity is in directing this growth through the right market development, community engagement and revenue channels,” Avoyan said in the announcement. “In addition to her proven operational experience in both consumer advertising and subscription-based businesses,…