Snapchat’s mobile app fell out of the top 10 for the first time this year during Q3 2017, according to a recent report from Sensor Tower. The app, which had been ranked at #8 during Q2 2017 dropped to #18 on iOS during the quarter, but remained ranked at #2 on Google Play. Combined, that gave the app an overall ranking of #5 for the quarter, the report noted.
Sensor Tower’s data was presented without context as to why this ranking change could have occurred. That may lead you to believe that Snapchat is losing steam.
Perhaps all that Instagram cloning is finally catching up with it? After all, Facebook recently announced that both Instagram Stories and WhatsApp Status now have 300 million daily active users – or nearly twice the size of Snapchat.
However, reading the top…